Is your web site registered with any of the search engines/directories since it was created?
How effectively was the web site and all of its pages created?
Do you have just a few or hundreds of web pages with all of the right clues or key words in them to give your web site and pages the proper relevance in a web search?
Do you have search engine specific pages? - You want to be found, don't you?
How will you create these pages?
Will all of your prospects even foreign ones find your web site?
Have you allowed for searches by the rest of the world search engines?
Does your web site have a contents page or site map?
Where else do you promote your business and your web site?